Pianegonda official sponsor of the 77th Edition of Nastri d’Argento

On the occasion of the 77th edition of Nastri d’Argento – the award ceremony celebrating the best of Italian cinema – Pianegonda played an important role as Official Sponsor of the two events: Nastri d’Argento – Grandi Serie, held in Naples, and Nastri d’Argento – Cinema Awards in Rome.

Born in 1946, Nastri d’Argento have since then awarded all those who have distinguished themselves for their talent in the cinema and tv industries. This year, the cerimony was held in two different times and venues: on June 17th, at the Teatro di Corte Palazzo Reale in Naples and on June 20th at MAXXI Museo nazionale delle arti del XVI secolo in Rome.

Pianegonda once again stressed its close connection with cinema and tv by taking the stage with a meaningful sponsorship and campaign videos being projected all over the venue. In addition to that, Beatrice Beleggia, CEO Bros USA Corp., had the honor to award the outstanding Italian actress Elena Sofia Ricci for her elegance and style during the award ceremony held on June 17th.

“Pianegonda is extremely proud of the outcome of these two events, where we had the pleasure of continuing to support rising talents and well-known actors representing the cinema and tv industry” says Beatrice Beleggia, emphasizing the long-standing relationship and interest that the brand has always shown over the years.

Actress Chiara Vinci dazzled in Pianegonda jewelry on the red carpet of Nastri d’Argento in Rome, the award ceremony held on June 20th. The actress chose and ensemble from Assoluto collection, including the best-selling rigid choker, bracelets and multi-rings in 925 sterling silver.

Some of the most talented and famous actors and artists from the Italian cinema world attended the events, such as Alessandro Borghi, Luca Marinelli, Vittoria Puccini, Valeria Solarino, Margherita Buy, Valentina Bellè, Vanessa Scalera, Massimiliano Gallo, Luisa Ranieri, Maria Esposito, Fabrizio Gifuni, Andrea Pennacchi, Francesco Arca, Federico Cesari, Fotini’ Peluso, Carolina Crescentini, Lucrezia Guidone, Domenico Cuomo, Vincenzo Ferrera, Giovanna Sonnino, Giuseppe Fiorello, Massimiliano Caiazzo, Pilar Fogliati and many more.